Semafone research – 86% of customers would shun brands following a security breach

PRESS RELEASE: New research commissioned by Semafone® has revealed that the overwhelming majority of people would not do business with a company that had failed to protect its customers’ card data. In the survey, conducted by OnePoll, 86.55% of 2,000 respondents stated that they were “not at all likely” or “not very likely” to do business with an organisation that had suffered a data breach involving credit or debit card details. The proportion of women expressing this view was 91.48%, which was markedly higher than the figure of 81.93% for men. Continue reading Semafone research – 86% of customers would shun brands following a security breach

Extended Echo Contact Centre Analytics Programme Helps Outsourcing Clients Secure Improved Customer Contact Outcomes

PRESS RELEASE: With improving economic conditions leading to increased demand for UK outsourced contact centre services, Echo Managed Services has differentiated itself by supporting client programmes with a full portfolio of analytics-driven, multi-channel customer contact services. By carefully analysing factors such as contact channel preferences, customer responsiveness, demographics and the type of interaction, Echo’s team can provide clients with in-depth insight into their campaign effectiveness and ongoing performance against KPIs. Continue reading Extended Echo Contact Centre Analytics Programme Helps Outsourcing Clients Secure Improved Customer Contact Outcomes