Astute, a leader in customer engagement software, announced its acquisition of iperceptions, a company that specialises in collecting and analysing Voice of Customer (VoC) data to help elevate the customer experience. Continue reading Astute Adds New Voice of Customer Capabilities to CX Solutions with Acquisition of iperceptions
Tag Archives: iPerceptions
Quinnipiac University Chooses iPerceptions to Measure Brand Perception
iPerceptions, a global leader in Voice of the Customer solutions, announced that Quinnipiac University has selected iPerceptions as their preferred VoC solution. iPerceptions will measure visitors’ opinions of Quinnipiac University and how they are impacted by the website – QU.edu. iPerceptions will then provide key recommendations to drive decisions about future marketing initiatives to optimize Quinnipiac University’s brand perception. Continue reading Quinnipiac University Chooses iPerceptions to Measure Brand Perception