Tag Archives: Teradata

Teradata Selects Urban Airship as Integration Partner for Customer Interaction Manager

PRESS RELEASE: Urban Airship, the leading mobile engagement platform, and Teradata Marketing Applications, a division of Teradata Corp., announced a joint solution as part of the firms’ strategic partnership announced last year. Digital marketers can now include highly individualized mobile messaging in their cross-channel digital campaigns. The creation, development and scheduling of mobile campaigns are performed in Teradata’s Customer Interaction Manager and delivered through Urban Airship’s scalable mobile engagement platform. Continue reading Teradata Selects Urban Airship as Integration Partner for Customer Interaction Manager

Teradata Customer Interaction Manager 7 now includes Embedded Predictive Analytics

Teradata Corp., the leading analytic data platforms, marketing applications and services company, today announced immediate global, cloud-based availability of the newest version of its industry-leading Campaign Management solution for data-driven marketing — Teradata Customer Interaction Manager. Continue reading Teradata Customer Interaction Manager 7 now includes Embedded Predictive Analytics