PRESS RELEASE: CallVU, an innovative developer of mobile digital engagement platforms for contact centers, has raised $3 million from a group of investors led by Liberty Global Ventures, the investment arm of Liberty Global, the largest cable company in the world (NASDAQ: LBTYA), AfterDox Angel Investment Group, 2B Angels and NICE (NASDAQ: NICE).
The funding round adds global and strategic investors to CallVU’s existing set of investors, which include Explore. Dream. Discover Investment Group, Plus Ventures and 2B Angels.
CallVU intends to use the funding and the partnership with NICE to develop a joint go-to-market approach to expand CallVU’s global reach and strengthen the company’s marketing efforts. The company plans to open offices abroad and grow its workforce by adding sales, product management, software development and marketing experts.
CallVU’s platform addresses the need to divert customers to mobile digital self-service. CallVU’s customers, which include banks, credit card companies and telecom carriers, have used the company’s solutions to reduce call volumes and improve service availability. By using CallVU’s innovative solutions, these organizations ensure that more of their end customers benefit from their digital content investment and enjoy a superior customer experience.
“Our primary objective at Liberty Global Ventures is to discover new, innovative and interesting solutions that are directly relevant to our core business,” said Bruce Dines, vice president of Liberty Global Investment Group. “CallVU certainly fits into that category, and we are excited to support the company as it differentiates itself in both feature/functionality, customer service and digital engagement.”
“CallVU addresses key challenges that customer service organizations experience with a true omni-channel offering,” said Eran Liron, EVP Corporate Development, NICE. “CallVU Mobile Digital Engagement platform helps financial service organizations and telecom operators, as well as health, travel and retail companies, advance their digital transformation and contact centers’ optimization strategies a step further.”
“The fact that such a distinguished group of leading international investors have made such a commitment to CallVU illustrates the potential they see in the field of mobile digital engagement in general and in CallVU in particular,” said Tuval Lava, CallVU’s president and chairman of the board. “The funds raised and investors’ strategic support will help us to further improve our technology and to expand globally.”