Frost & Sullivan Recognizes RingCentral as a True Visionary and Trailblazer in the North American Cloud Communications Services Market

PRESS RELEASE: Based on its recent analysis of the hosted IP telephony and unified communications as a service (UCaaS) market, Frost & Sullivan recognizes RingCentral with the 2016 North American Frost & Sullivan Award for Company of the Year. RingCentral stands out among cloud communications providers for its ability to assess evolving customer needs and offer appropriate communications solutions.

It implements best practice strategies and delivers exceptional price/performance value to sustain its market leadership in the IP telephony and UCaaS market.

Early on, RingCentral identified the growing demand for mobile access to business communications and designed its solution to cater to mobile user needs. It also collaborated with several technology partners to expand its application scope in order to address diverse customer requirements. Some of the prominent outcomes of these partnerships include:

  • The addition of advanced Web and video conferencing capabilities in partnership with Zoom to meet the needs of distributed organizations looking to improve collaboration among dispersed teams
  • Advanced multi-channel customer-care functionality in partnership with inContact to enable businesses to leverage a single provider for its enterprise and contact center technology needs
  • Became the first North American cloud communications provider to offer next-generation persistent team messaging functionality integrated with its UCaaS solution by acquiring Glip®

RingCentral’s comprehensive cloud communications solution has the broadest feature sets in the industry, comprising IM and presence, SMS, team collaboration, mobility, HD audio, web and video conferencing, and contact center. It is one of the few providers to bundle advanced web and video conferencing capabilities in all of its cloud communications service packages. The company also recently launched RingCentral Global Office™ to support distributed global organizations.

“Key to RingCentral’s implementation excellence is its proprietary cloud platform, which enables cost-effective scalability; flexible feature development; and fully automated service provisioning and management,” said Frost & Sullivan Program Director Elka Popova. “Also important, RingCentral complies with various industry regulatory requirements as well as undertakes SSAE-16 SOC 2 Type II audits and makes the reports available to customers.”

RingCentral sells its solutions through both direct sales teams and indirect channels. Historically, the company has delivered cloud services over the top but in 2016, it introduced RingCentral CloudConnect™, which provides a number of managed-bandwidth options to address the needs of mid-market and large-enterprise customers for assured quality of service (QoS).

In 2015, RingCentral announced its integration with Google Cloud’s G Suite, which allows business users to access communications functionality through their office productivity applications. The same year, it enhanced the integration of its cloud communications solutions with Microsoft Outlook and Skype for Business. Additionally, RingCentral declared its integration with Zapier, a web app automation service, which embeds RingCentral Office® in over 500 software-as-a-service (SaaS) workplace applications. In 2016, it added a RingCentral Office Google Edition tier, a special edition of RingCentral that works with Google Cloud’s G Suite and Google Hangouts. This lets users make calls right from their browser and send text messages from their work numbers directly in Google.

“The company is the North American market leader for the third consecutive year and well ahead of the competition on multiple metrics,” noted Popova. “This success is mostly a result of its indirect channel growth, international expansion, and concerted efforts to penetrate the mid-market and large-enterprise segment.”

Each year, Frost & Sullivan presents this award to the company that has demonstrated excellence in terms of growth strategy and implementation. The award recognizes a high degree of innovation with products and technologies and the resulting leadership in terms of customer value and market penetration.

Frost & Sullivan Best Practices awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research to identify best practices in the industry.