Pegasystems announced that the Pega® Customer Decision Hub was named a Silver winner for Best New Product of the Year in the enterprise category in the sixth annual Best in Biz Awards.
This award recognizes the Pega Customer Decision Hub’s ability to use artificial intelligence to enable organizations to build deeper customer relationships through intelligent recommendations on the best possible action to take with each customer. The Pega Customer Decision Hub extends across Pega’s entire suite of CRM applications, including Pega® Customer Service, Pega® Marketing, and Pega® Sales Automation, as well as third-party applications, so organizations can have relevant and personalized engagements during every customer interaction.
The Best in Biz Awards is an independent business awards program judged by a panel of 50 press and industry analyst members. The sixth annual program in North America received more than 600 entries from companies of varying sizes and industries.