Category Archives: Market Research

[24]7.ai Research Shows Customers Are Not as Happy as Businesses Think

[24]7.ai, Inc., a global leader in conversational AI solutions, announced new research that shows a wide gap between the customer experience that businesses think they provide and what consumers actually experience. The report titled “The CX Reality Check – Research, Revelations and the Route Forward,” is based on surveys of 500 customer experience leaders across Australia, Canada, the United Kingdom, and the United States, contrasted with 500 consumers in those same markets. Continue reading [24]7.ai Research Shows Customers Are Not as Happy as Businesses Think

Infobip Data Finds COVID-19 Accelerating Adoption of Omnichannel Marketing

Infobip, a global cloud communications company that provides messaging solutions for advanced customer engagement, identity authentication and security, today released data showing that COVID-19 is driving businesses to invest in long-term digital solutions with a focus on SMS messaging and omnichannel communication solutions. Continue reading Infobip Data Finds COVID-19 Accelerating Adoption of Omnichannel Marketing

Capgemini Research Institute: AI-enabled customer interactions more than double since 2018

Artificial Intelligence (AI) has gone mainstream when it comes to customer interactions, according to a new report from the Capgemini Research Institute. More than half of customers (54%) have daily AI-enabled interactions with organisations – a significant increase from the 21% reported in Capgemini’s 2018 research on the subject. Continue reading Capgemini Research Institute: AI-enabled customer interactions more than double since 2018