Category Archives: Market Research

Messaging is Leading Contact Centre Investments in 2018, Finds Research Survey by Sparkcentral

Sparkcentral, the leading digital customer service and engagement platform, announced its new report highlighting digital-first customer service in contact centers. The report, entitled, “The State of Digital Customer Service in 2018” describes the current adoption trends, challenges and opportunities cited by over 200 enterprise contact center leaders surveyed by Sparkcentral. Continue reading Messaging is Leading Contact Centre Investments in 2018, Finds Research Survey by Sparkcentral

New study highlights internal communications problems at contact centres

Contact centre outsourcer Kura and software specialist Inisoft have teamed up with CCA Global to understand the challenges the front-end advisors face in delivering a great service. A study of around 600 advisors paints an up-to-date picture of morale within the contact centre from a frontline perspective. Continue reading New study highlights internal communications problems at contact centres