Data from customer communications platform, Gnatta, show that customers are moving away from Twitter for customer service queries, favouring webchat and Facebook (including Facebook messenger) as the preferred means of communication with brands. Continue reading Consumers move away from Twitter for customer service in favour of Facebook
Category Archives: Market Research
Research finds UK sales reps lose six weeks a year to admin tasks
New research from NewVoiceMedia, a leading global provider of cloud contact centre and inside sales technology, reveals that sales professionals who use a CRM system are losing an average of six weeks a year completing manual administrative tasks that could be automated with the right computer telephony integration (CTI) investment. When applied over an entire inside sales team, this represents a productivity loss equivalent to nearly one and a half reps per year[1]. Continue reading Research finds UK sales reps lose six weeks a year to admin tasks
New Research Names Verint Global Leader in Contact Centre, Back Office and Branch Office Applications
Verint® announced that it has been named the global leader for WFO software by Pelorus Associates in the firm’s new Understanding the Global Market for Workforce Optimization Solutions report. In this analysis, Verint is cited for more than 43 percent worldwide market share, as well as for holding the leading market share for interaction recording and quality management, core applications of workforce optimization suites according to Pelorus Associates. Continue reading New Research Names Verint Global Leader in Contact Centre, Back Office and Branch Office Applications
Over record-breaking Cyber Weekend, customer service messaging is clear winner with 160% year over year growth
LivePerson, the leading provider of cloud mobile and online business messaging solutions, reported a record amount of growth in messaging communications through its platform during Cyber Weekend, the five-day period between Thanksgiving and Cyber Monday. Continue reading Over record-breaking Cyber Weekend, customer service messaging is clear winner with 160% year over year growth
Organisations should embrace new messaging culture to satisfy rising customer service expectations
The research, The Digital Customer 2017 — Chat, tap, talk: eight key trends to transform your digital customer experience, is based on an independent survey of 5000 consumers across Belgium, China, Germany, the Netherlands, India, Singapore, South Africa, Spain, the UK and the US. Its findings suggest that a growing number of consumers internationally find it easier to deal with organisations via messaging and social media, a trend driven by a surge in their personal use of apps such as WhatsApp. Continue reading Organisations should embrace new messaging culture to satisfy rising customer service expectations
New Study Finds Brand Loyalty Hinges on Customer Support Experiences
A new study from IDC and LogMeIn found that fast and effective support will be a competitive differentiator for companies looking to win-over digitally transformed customers and employees. According to the study “Support Services as a Competitive Differentiator”, nearly 67% of consumers said that customer satisfaction was more important than price when doing business with a company, yet nearly 30% of companies still say that reducing the cost of support is more important than customer satisfaction. Continue reading New Study Finds Brand Loyalty Hinges on Customer Support Experiences