LogMeIn released a new study designed to analyze the business impact and consumer attitudes of today’s customer journey. The LogMeIn 2018 AI Customer Experience Study surveyed over 5,000 respondents made up of both business leaders and consumers around the globe. The research found that over one-third of consumers were not impressed with their customer journey, citing an average or poor experience with 83% of consumers citing that they had at least one issue while interacting with a brand. Continue reading New Study Spotlights Divide Between Businesses and Consumers Over Definition of “Good” Customer Experience
Category Archives: Market Research
Research Reveals Artificial Intelligence is a Priority for Customer Service, But Implementation Levels are Low in Irish Organisations
Over a third of Irish organisations with customer contact centres view Artificial Intelligence (AI) as a high priority for Customer Relationship Management (CRM). However, only 14% currently use AI solutions, and only 33% of organisations plan to implement AI in the immediate future for customer service management, according to new research from Microsoft Ireland and Codec. Continue reading Research Reveals Artificial Intelligence is a Priority for Customer Service, But Implementation Levels are Low in Irish Organisations
New Calabrio Survey Finds UK Companies Struggle to Truly Support Digital Self Service
Companies are facing increased customer demand for digital self-service options, such as chat and text message, but many are quick to add new channels of communication without first addressing internal barriers. A new study announced today, “The Danger of Digital: Why digital self-service without true omnichannel strategies risks the entire customer experience,” found that in the rush to deploy additional customer communication channels, many organisations skip the much-needed operational planning required for those channels to provide the best possible service to customer. Continue reading New Calabrio Survey Finds UK Companies Struggle to Truly Support Digital Self Service
94% of organisations recognise the importance of cloud in improving customer experience, says Aspect Software research
New research from Aspect Software and the Cloud Industry Forum has revealed that most organisations are aware of the vast potential of cloud services in enhancing the customer experience, with 94 per of respondents stating that cloud has an important role to play. Despite this widespread recognition, adoption of cloud technology for customer engagement remains low overall, with businesses needing to do more to secure the boost to competitive advantage that cloud can bring. Continue reading 94% of organisations recognise the importance of cloud in improving customer experience, says Aspect Software research
Avoidable customer churn costs British businesses £25 billion
New research released today by CallMiner, the leading platform provider of award-winning speech and customer engagement analytics, reveals that British businesses are driving customers away for completely avoidable reasons. And it’s costing them billions. In fact, a conservative estimate of the price of switching is £25.05 billion per annum[1]. Continue reading Avoidable customer churn costs British businesses £25 billion
CGS Survey Finds Optimal Customer Service Requires a Blended Bot and Human Experience
CGS, a global provider of business applications, enterprise learning and outsourcing services announced the findings from its 2018 Global Consumer Customer Service Report of more than 500 U.S. and U.K. individuals, ages ranging from 18 to over 65. The survey looked at consumer preferences for customer service engagements, specifically chatbot usage. Continue reading CGS Survey Finds Optimal Customer Service Requires a Blended Bot and Human Experience