Freshworks, the leading provider of cloud-based business software, announced the acquisition of Zarget, a leading marketing software startup that provides marketers and designers with a suite of Conversion Rate Optimization (CRO) tools helping them understand how users interact with their websites. This is the ninth acquisition made by Freshworks over the last two years and will help the company focus on building marketing solutions for businesses of all sizes. Continue reading Freshworks Acquires Marketing Software Provider Zarget →