Category Archives: Acquisitions & Mergers

Cyara Adds Leading Automated Chatbot Testing to Customer Experience Assurance Offerings with Acquisition of Botium

Cyara, provider of the award-winning Automated Customer Experience (CX) Assurance Platform, closed its acquisition of industry-leading automated chatbot testing company, Botium, which adds chatbot and conversational AI testing capabilities to its portfolio, further solidifying its position as the global leader in the CX testing and assurance market. Continue reading Cyara Adds Leading Automated Chatbot Testing to Customer Experience Assurance Offerings with Acquisition of Botium

Mastercard Strengthens Consumer Engagement Services With Close of Dynamic Yield Acquisition

Mastercard has completed its acquisition of Dynamic Yield from McDonald’s. Dynamic Yield—a state-of-the-art personalization platform and decision engine company—strengthens Mastercard’s suite of consumer engagement and loyalty services that help brands deliver more effective and trusted customer experiences across channels. Continue reading Mastercard Strengthens Consumer Engagement Services With Close of Dynamic Yield Acquisition

IgniteTech Expands CX Software Portfolio With Acquisition of BryterCX Assets

IgniteTech™, the company “Where Software Goes to Live™,” announced that a definitive agreement has been signed by all parties for the acquisition of certain assets of BryterCX, a provider of end-to-end customer journey solutions that take customer experience (CX) to the next level. Continue reading IgniteTech Expands CX Software Portfolio With Acquisition of BryterCX Assets