NICE CLUB ONE sees 150% membership surge, redefining CX loyalty

NICE announced record membership for CLUB ONE, its exclusive, global customer loyalty program driving the next generation of CX innovators. In addition to surging membership, CLUB ONE recently surpassed 100,000 activities completed by members.

CLUB ONE’s premier customer community, which launched in 2023, delivers unparalleled opportunities for CX leaders using CXone to learn, network, and influence the future of CX. Despite being newly launched, CLUB ONE has already achieved notable industry recognition, earning the Excellence in B2B Community Engagement award from Global Brands Magazine in 2023.

Unlike traditional loyalty programs, CLUB ONE amplifies the voice of the customer, strengthening NICE’s relationship with supervisors on the frontlines of CX. By offering a direct line to NICE, members can share their unique insights and broader challenges, which are invaluable to other users and NICE. This open dialogue drives industry-wide collaboration and innovation. The program empowers members—not only in their use of CXone Supervisor but also in their broader careers and leadership journeys. Members can elevate their careers by earning certifications through the CLUB ONE Academy. Members are also invited to attend exclusive events featuring industry experts, thought leaders and influencers.

As part of CLUB ONE, members can earn points by completing various activities which can be redeemed for rewards from top brands. Activities cover a range of categories, including thought leadership, eLearning certifications, success sharing, and participation in UX research.

“Our goal with CLUB ONE is to create a dynamic environment where our customers can excel in their roles while shaping the future of customer experience,” said Barry Cooper, President, CX Division, NICE. “By connecting with peers, engaging in thought leadership, and earning rewards, CLUB ONE members have the unique opportunity to enhance their skills, influence product innovation, and remain at the forefront of CX transformation.”

“CLUB ONE has been instrumental in my professional growth, offering invaluable insights and enhancing my leadership skills. Its comprehensive resources have significantly improved my proficiency with CXone Supervisor, making it an essential tool for anyone looking to excel in their role. I am truly grateful for the opportunity to be part of such a transformative program,” said Lauryn Simmons, Thriveworks.

Learn more and become a CLUB ONE member here.

About NICE

With NICE (Nasdaq: NICE), it’s never been easier for organizations of all sizes around the globe to create extraordinary customer experiences while meeting key business metrics. Featuring the world’s #1 cloud native customer experience platform, CXone, NICE is a worldwide leader in AI-powered self-service and agent-assisted CX software for the contact centre – and beyond. Over 25,000 organizations in more than 150 countries, including over 85 of the Fortune 100 companies, partner with NICE to transform – and elevate – every customer interaction.

Visit www.nice.com