Genesys®, a global cloud leader in AI-Powered Experience Orchestration, announced $1.5 billion in new investment commitments from Salesforce and ServiceNow, with each company agreeing to invest an equal amount. Continue reading Genesys Announce $1.5 Billion Investment by Salesforce and ServiceNow
Category Archives: Corporate News
Kantar launches ExperienceEvaluator to fast-track CX benchmarking and optimisation
Kantar, the world’s leading marketing data and analytics company, has launched ExperienceEvaluator. The rapid and cost-effective Customer Experience (CX) solution enables brands to benchmark and optimise customer experiences wherever they happen, accelerate business growth by driving more people to their brand, and ultimately win against the competition. Continue reading Kantar launches ExperienceEvaluator to fast-track CX benchmarking and optimisation
Lloyds Banking Group partners with UnlikelyAI to test groundbreaking AI technology
Lloyds Banking Group has announced it is partnering with UnlikelyAI to explore how cutting-edge artificial intelligence can support innovation and enhance customer experience. Continue reading Lloyds Banking Group partners with UnlikelyAI to test groundbreaking AI technology
Forrester Introduces The Total Experience Score: A New Metric For Measuring The Power Of A Unified Brand And Customer Experience
According to Forrester’s Global Total Experience Score Rankings, 2025, when companies align their brand promise with the experiences they deliver across both customer and non-customer segments, they are better positioned to win and serve customers — unlocking up to 3.5x revenue growth and significantly boosting customer loyalty. Continue reading Forrester Introduces The Total Experience Score: A New Metric For Measuring The Power Of A Unified Brand And Customer Experience
District Council contact centre shines in Mystery Shopper exercise
A mystery shopper exercise at South Cambridgeshire District Council’s Customer Contact Centre found 98% of advisors answered enquiries to a high standard. Continue reading District Council contact centre shines in Mystery Shopper exercise
Medallia expands with new East Coast headquarters
Medallia, the global leader in customer and employee experience, announced the opening of a new East Coast headquarters in Tysons Corner, Va., reinforcing its commitment to innovation, talent, and growth. Continue reading Medallia expands with new East Coast headquarters