Personify XP named a finalist in the Personalising Customer Interactions category of the 2019 UK National Innovation Awards

Directors’ Club United Kingdom, the UK’s fastest growing members club for business leaders, is delighted to announce Personify XP as a finalist in the Personalising Customer Interactions category of the 2019 UK National Innovation Awards.

Ben Mercer, Co-Founder, Personify XP said “We are delighted and humbled to be shortlisted for a National Innovation Award for Personalising Customer Interactions. The strength of the entrants and the impressive shortlist is a testament to how highly valued the National Innovation Award’s run by the Directors’ Club United Kingdom are. We are delighted in our first year of business to be recognised by the panel at the National Innovation Award’s for our disruption in how experiences are personalised for anonymous website visitors delivered through our AI and automation platform.”

Jon Snow, founder and chairman of Directors’ Club added, “This year’s competition has been tighter than ever. The quality of the first-round written entries was very high and choosing four finalists for each category was tough. Congratulations to Personify XP and the other Finalists for demonstrating how innovation can improve both customer experience and operational performance.”

The judges for the UK National Innovation Awards have been recruited from the Directors’ Club membership. All are customer-, operations- or digital-centric leaders from end-user organisations.

The Final results will be announced at 3pm on March 26th.

About Personify XP

Personify’s core focus is to make sure that retailers make the most of the time shoppers already spend on their website, personalising that experience and changing them from browsers to purchasers. What is our solution? By focusing on their purpose, their mission.

About The UK National Innovation Awards

The UK National Innovation Awards (the Nationals) have been designed by the Directors’ Club United Kingdom to recognise business technology innovations and their impact on customer experience, employee engagement, operations performance, product creation, and profitable growth.

As technology and innovation are at the heart of this initiative, we decided to totally reimagine the concept of B2B recognition and award giving.

The outcome is a unique programme that uses an all-digital platform to execute the entire awards process.

Our aim is to have an as-near-as-possible zero carbon footprint and environmental impact.

Consequently, there are no travel, over-night accommodation or gala dinner expenses associated with our programme.

Directors’ Club is dedicated to promoting the success and growth of all businesses in the United Kingdom. Therefore, the Awards categories are open to all technology developers worldwide who are doing business in the UK.