RSPB Selects Verint Community Solution in Move to New Cloud, GDPR-Compliant Platform

Verint® announced that the Royal Society for the Protection of Birds (RSPB) is transitioning its online community to the latest version of Verint’s Community™ solution. Currently a customer of Verint’s Community*, the RSPB will move from on premises to the cloud with its new version, which includes knowledge management and other features, giving community members quick access to answers to their questions and enabling customization of the site’s interface to increase visitor self-service.

“We have a very loyal user base within the community, who are passionate about our work in conservation, protection of birds, species recovery, wildlife and nature reserves,” said Keith Rangasamy, Senior Digital Project Manager, the RSPB. “We wanted to ensure a smooth transition to an improved service that would minimize any impact to our supporters—and Verint offered this.”

Compliance with the European Union’s General Data Protection Regulation (GDPR) is a primary driver for the RSPB and one of the reasons the organization chose to move its community to the cloud. Verint’s Telligent Community offering is designed with security features to help meet the strict privacy requirements of GDPR and empower organisations to manage policy implementation, from tracking and managing GDPR-regulated customer SLA requirements to flagging a customer who has invoked the ‘right to be forgotten’, and everything in between. Verint Community allows organizations to retrieve information in real time from external systems, thereby eliminating the need to store customer information within the system itself.

Verint Community, integrated with Verint’s Knowledge Management, assists community members to find information quickly and get answers to questions on their own. “We wanted to take advantage of functionality that allows us to promote user generated content and conversation, and develop our active supporter base across the website,” said Keith Rangasamy, Senior Digital Project Manager, the RSPB. “We want a digital platform that allows us to tell great stories and share the wonderful work our supporters and partners do for nature.”

“Our Community solution is a valuable addition to any enterprise because it provides a new dimension to self-service customer engagement,” said Michael Southworth, Verint’s GM of Intelligent Self-Service. “The RSPB wanted members’ voices to be heard as strong advocates of nature and supporters of their cause. The Community solution allows them to tell great stories and share their passion for nature conservation. At the same time, it helps organizations like the RSPB meet all the data privacy requirements of GDPR, while providing its members and followers the same great digital experience they have come to expect.”

The RSPB is the UK’s largest nature conservation charity. Founded in 1889, it maintains more than 200 nature reserves and devotes its resources to conservation, public education and advocacy.

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