Tollring makes top Channel Sales hire

Tollring has appointed Craig Hoile as Head of Channel Sales to drive forward the performance and account management for all international partners and resellers of its analytics solutions.

Craig’s role covers Tollring’s whole portfolio from iCall Suite analytics and call recording to the new Analytics 365 native app for Microsoft teams.

With over 900 partners worldwide, Tollring’s channel comprises direct partners such as communication service providers, as well as indirect resellers and dealers. Having worked with partners of all sizes whilst at Virgin Media O2, Microsoft and Vodafone, Craig is well placed to support Tollring’s team of Account Managers in enabling the channel to maximise the business analytics opportunity.

For the past eleven years Craig was at Virgin Media O2, most recently as Senior Channel Sales Manager for retail and e-tail partners. In this position, he worked with the company’s largest indirect accounts such as Currys that sold Virgin’s home phone, broadband, TV and contract mobile connections.

At Microsoft, Craig held the role of OEM Account Manager responsible for sales of Microsoft Windows client and server software, and managing relationships with Sony, Samsung, Acer, Asus and IBM. Prior to this, he spent five years at Vodafone responsible for the company’s account relationships and the delivery of consumer sales targets of prepay and postpay products. In this role he worked on a variety of accounts including Tesco, Carphone Warehouse, DSGi, Nokia Retail, Brighthouse Stores and DataSelect.

Craig says, “I was looking for a new challenge and the opportunity at Tollring really impressed me. Analytics underpins decisions throughout every business, and the insights that Tollring delivers take customer experience and business performance to the next level. Tollring is growing rapidly and has huge potential. By adopting some of the processes and procedures that were pivotal in my previous roles, I will help my team of account managers and our partners to identify areas for growth as well as opportunities to develop our share within the Microsoft ecosystem for Tollring products.”

Andy Bannister, Global Head of Sales comments, “Craig is a great addition to our team, and together with our channel partners, we will capitalise on the full value of analytics.”

Tony Martino, CEO adds, “We are delighted to have Craig on board at this exciting stage of our growth. He has achieved outstanding results in the past across both consumer and B2B channels and his experience will be invaluable as we define our channel strategy across our expanding product portfolio.”