Content Guru and Exchange Communications Announce New Strategic Partnership

Content Guru, one of the world’s largest vendors of cloud contact centre, CX technology and Exchange Communications, a leading cloud and digital transformation specialist, have announced a new one-of-a-kind strategic UK partnership.

The agreement allows Exchange Communications to deliver Content Guru’s storm® solution to its customers and increases its ability to provide cloud-based contact centre as a service (CCaaS) solutions as part of its portfolio.

The new partnership combines the leading capabilities offered by Content Guru and the market and delivery specialisms provided by Exchange Communications further strengthening Exchange’s position as an industry leader in this area.

Content Guru is the only European-headquartered provider to feature on the 2023 Gartner® Magic Quadrant™ for CCaaS and ensures Exchange Communications can deliver best-in-class CCaaS capabilities to its customers, including extensive omni-channel capabilities that cover a range of digital and social channels.

Content Guru’s partnership with Exchange Communications will enable them to provide highly scalable, reliable and efficient cloud contact centre functionalities through storm and also allows it to provide additional capabilities such as Workforce Management (WFM), Workforce Optimisation (WFO) and data insights through its Customer Data Platform, storm® CKS®; ensuring customers can benefit from a true end-to-end cloud solution.

Headquartered in Scotland, but with a strong UK-wide presence, Exchange Communications delivers telecommunication and connectivity solutions to a large range of organisations in over 100 countries and has a strong footprint across multiple sectors in the UK, Europe and the US. By working closely with Exchange Communications, Content Guru will be able to expand its global reach and benefit from the impressive industry and sector experience within the Exchange communications team.

David Hogg, Business Development Director for Scotland and Northern Ireland at Content Guru commented: “We are delighted to announce our unique partnership with Exchange Communications and look forward to collaborating together to deliver our leading-edge CCaaS solution, storm. The two companies share similar values and Exchange Communications’ proactive approach to business will be hugely beneficial to Content Guru. The two companies will be supporting organizations in both the public and private sectors that are looking to benefit from cloud-based technology and ensuring customers can provide exceptional experiences.”

Tom Sime, CEO of Exchange Communications, commented: “With more than three decades in the business of connectivity, our business has evolved massively, to ensure we remain at the forefront of the industry in ensuring our customers can trust us in providing the leading technology whether that be for cloud-based contact centre solutions, smart buildings, IOT or 5G connectivity. As a result, we have worked with some of the leading businesses in the world and have created some of the most connected sites in Europe.

“Our partnership with Content Guru is another example of best practice and working with like-minded partners who also strive to be at the forefront of technology. We look forward to working with them as the partnership continues”.

About Content Guru

Content Guru helps organizations achieve outstanding customer experience. Its cloud-based solution, storm®, ensures that customers’ requests and issues are quickly and accurately resolved – simply put, engagement made easy. storm is used by over 1000 enterprise-scale public and private organizations in over 50 countries, and is trusted by leading global brands, such as AXA, Interflora and Rakuten Communications, for mission-critical communications.

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About Exchange Communications

Exchange Communications it the UK’s leading supplier of unified communications, and in-building cellular solutions. We enable our clients to benefit from highly connected buildings that supports their operational requirements, future-proof developments for the benefits that IoT will bring to the business.